The 3 S’s – efficiency, sociability, and security – tend to be a good basis for almost any dating internet site. So just why will it seem like countless web sites are mysteriously lacking all of them from their business plans?
Enter LikeBright, a fresh dating site established in Seattle that aims to purge deception from online dating sites scene. Its a tall purchase, but Ron Lai, Sonya Lai (yes, they can be siblings), and Nick Soman are determined to meet up with it. The trio came across while their studies at Harvard, and chose to receive LikeBright this year included in the TechStars, a business enterprise that phone calls alone the «number 1 business accelerator on the planet,» plan in Seattle.
Their own aim, as told Aislyn Green of TechFlash.com, isn’t complex: «LikeBright is actually a TechStars Seattle startup trying to create online dating quick, social and not harmful to women.» Ladies almost everywhere – and plenty of men – complain concerning the shortage of depend on and rampant sleeping that troubles online dating sites. For a few, it is become these types of problems that they’ve abadndoned online dating entirely and only returning to the traditional types of dating they’d as soon as denied, like meeting through pals or at personal gatherings. LikeBright will combat this issue by «constructing a dating layer-on fb to greatly help females fulfill men and women through individuals they trust.»
The inspiration for LikeBright originated personal expertise. Sonya ended up being pushed by a need to assist this lady female pals navigate the sometimes-dangerous field of online dating, and wished to place increased exposure of the problems, often ignored, that ladies love with regards to searching for really love using the internet. Ron, a frequent traveler, had been empowered generate a site that met his nomadic requirements, and Nick learned for the worth of satisfying a romantic date through some body you trust when a lady pal launched him to their sweetheart.
Before creating the site, the trio executed 50 live interviews with ladies who desired to discuss their encounters with online dating sites. The replies they obtained varied from entertaining on the horrifying, like «every thing seemed good. After which he questioned me basically smoked meth» and «he had been 11 and that I was required to drive him residence. He previously walked the whole way anywhere.» Determined that the world lacked a dating website that puts females initial, LikeBright was born.
LikeBright is actually devoted to producing a host constructed on the 3 S’s. Signing up for this site is simple: required 30 seconds to sign up via myspace Connect. This site encourages sociability by offering customers a social framework for your singles they see and permitting them to connect to friends – connected or not – on the webpage. And it’s really safe: women can use LikeBright anonymously, and each man on the website is vouched for.